ARTICLE 97912726 Twitter founder Biz Stone back at Twitter to help Jack Dorsey with culture english ARTICLE

Twitter's former evangelist-in-chief who left in 2011 is returning to the flock.

https://www.usatoday.com/story/tech/news/2017/05/16/biz-stone-back-at-twitter-jack-dorsey/101751054/ /itemImage/97912726 Tue May 16 2017 21:05:22 GMT+0000 (UTC) usaus world {}

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Twitter founder Biz Stone back at Twitter to help Jack Dorsey with culture


USA Today
155 d ago

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Twitter's former evangelist-in-chief who left in 2011 is returning to the flock.

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The Clap and the Clap Back: How Twitter Erased Black Culture From an Emoji
Clapping hand emojis have entered the Pumpkin Spice Latte Danger Zone: basic, banal and stripped of their Blackness. Everyone from culture vultures (see: Khloé Kardashian) to keyboard cowboys (everyone with a data plan) has colonized the expression, ignoring its Black roots, rather than deferring to Black people about its usage.
There's no question that clapping hands, especially placed between words, are an invention of Black women's genius. They're borne of visceral and multi-layered body language; we do it to express love, to tell you "what you not about to do today", to "read" someone. And like the term "on fleek", they have seeped into popular American culture, while simultaneously side-lining their creators. (For the record, these trends don't belong to the wider public but Robin Thede , Kara Brown , and The Black Women of America.)
But the lawlessness of social media accelerates the toxic cycle of mining and consuming culture, making it even easier to imitate Black culture and simultaneously erase the Black people who created it. The unexamined adoption of popular Black things is at odds with the persistent prejudice against Black people, and in this case, Black women in particular. And if we don't recognize this disease, and treat it at the source, we will continue to be made invisible.
According to iemoji.com , the clapping emojis have been around for a minute, dating back to iOS 2.2 (think iPhone3, circa 2008). One could say they hit the mainstream by 2015, when Complex featured it in the article , "Emojis that Have a Second Meaning on #RapTwitter". (I've never heard of such a thing as #RapTwitter, but I digress.)
The handclap was described as: "Extra emphasis when making a point, declaration and/or statement." But Black people, especially Black women, have been doing this for a long time. Black culture puts a premium on saying things with originality and flair ("being extra"), and the use of clapping hands is an extension of that. It's our own version of sprezzatura.
Of course, clapping emojis are not singular in the manner they've been taken from Black culture and exploited. "Woke" is so lame now, I'd rather be asleep. "Lit" has completely jumped the shark. (There's a replacement word percolating in the digital underground, but I'm not telling.) I'm tired. The obsession with consuming Black culture, and the rampant anti-Blackness that cuts across all of the racialized Americas is exhausting. See: Paul Mooney .
Now when Black people use clapping hand emojis (or twerk, or wear braids, wear Timberlands, etc) it's considered ghetto , but somehow "cool" when other people adopt it. Erasure has occurred. It's like someone who invites themselves to your bomb ass house party, and then starts making song requests and asking for gluten free crackers. Who the fuck asked you?
The argument is (loudly and wrongly) that the clapping emojis used between words doesn't belong to anyone except popular culture , except for that teensy, inconvenient fact that Black people are popular culture. (Don't @ me. Read Vann C. Woodard and James Baldwin's " If Black English Isn't a Language, Then Tell Me, What Is?" instead.) But the clapping is just the most recent example of Black wit, that has been circulated in non-Black circles and applied almost to exhaustion. Slate even published a piece that no one needed last year about the annoyance of the emoji.
How did the culture (not to be confused with The Culture ) get to this point? It's really simple: everyone, including Black people, is erroneously taught that Black genius is more or less, public property with no clear "ownership." They're taught that it's morally acceptable for pretty much everyone to consume Black culture, with little regard or examination of one's own anti-Blackness. (We are all, even Black people, taught to be anti-Black from the moment that we are aware of race. Don't @ me. Read The History of White People .)
This message comes in the form of erasing Black people from rock music. It's how Black people make up a disproportionate number of NBA and NFL players , but are almost invisible in the ranks of its leadership and franchise owners. It's when non-Black people think that they're qualified to decide whether a trend that wasn't meant for them to begin with is "over" or not.
The principles aren't new—this is, after all, a country that became a superpower using centuries of free and cheap Black labor—there's just a new mechanism for the Whitewashing. Wash, rinse, repeat.
Re/code
156 d ago
Twitter co-founder Biz Stone is returning to Twitter
Stone is re-joining to help build back Twitter’s culture.
Twitter co-founder Biz Stone is rejoining the company.
Stone, who left Twitter in 2011 and recently sold his startup Jelly to Pinterest , announced in a blog post Tuesday that he’s headed back full-time to the company he helped found.
It’s not exactly clear what Stone’s title will be, but a source familiar with the move says he’ll report to Twitter CMO Leslie Berland and help with internal communications and morale at the company.
Stone has always been a positive, rah-rah kind of executive. He was responsible for helping promote Twitter to the press and to celebrities in the company’s early days. It sounds like he’s trying to recreate some kind of spark that Twitter may have lost over what’s been a tough couple of years .
“My top focus will be to guide the company culture, that energy, that feeling,” Stone wrote. “It’s important that everyone understands the whole story of Twitter and each of our roles in that story. I’ll shape the experience internally so it’s also be felt outside the company.”
Stone says he’s returning “full time,” which we assume means he won’t work part-time at Pinterest as an adviser, as was the plan earlier this year when Pinterest acquired his startup . We’ve reached out to Pinterest for clarification and will update when we hear back.
Update: A Pinterest spokesperson told us that Stone will continue to serve as an advisor to co-founder and product boss Evan Sharp even with his new full-time role at Twitter.
In the meantime, Twitter now has two of its co-founders back in the building every day, with a third, Ev Williams, sitting on the board.
According to Stone’s blog post, his decision to re-up was surprising, even to him. CEO Jack Dorsey apparently asked him to return while Stone was visiting at the company’s all-hands gathering, called Tea Time, a few weeks back.
“I wasn’t really sure if he meant it,” Stone wrote. “After Tea Time, we spoke privately and Jack told me that he really did — he wanted me to come back and work at Twitter. The company I co-founded, the service I co-invented. I was stunned, but I knew the answer.”
Stone and Dorsey have maintained a close relationship since founding the company together. The duo used to catch up weekly over tacos in San Francisco and are still close friends. And now, apparently, co-workers once again.
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Biz Stone rejoins Twitter to ‘guide the company culture’
Twitter cofounder Biz Stone is rejoining the company in a role helping to “guide the company culture.” His position is a new one and he’s adamant that he isn’t replacing anyone. The move comes six years after first leaving to join fellow cofounder Evan Williams on Medium.
At one of Twitter’s famous Tea Time traditions where guest speakers address employees, chief executive Jack Dorsey asked Stone whether he would be interested in rejoining the company. Stone initially demurred, but during a private conversation soon afterwards, a serious offer was made and Stone accepted.
In his role, Stone will be working alongside Dorsey and chief marketing officer Leslie Berland where he’ll be working to shape the experience internally “so it’s also felt outside the company.” What specifically this means remains to be seen. Having two of the original cofounders back at the company could help further reinvigorate the service and perhaps ultimately provide some sense of value and understanding to new users and those without accounts.
“The world needs Twitter, and it’s here to stay. I’m so lucky that I get to step back in and help shape its future,” Stone wrote in a Medium post.
His new position comes months after selling his question and answer service Jelly to Pinterest where he was named as a “special advisor” to the company’s chief product officer Evan Sharp. However, Stone acknowledged that the deal did not require him to work at Pinterest.
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156 d ago
Twitter cofounder Biz Stone is rejoining the company, and its stock is up (TWTR)
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After almost six years away, Biz Stone is rejoining Twitter, the social network he cofounded — news that sent Twitter's stock popping up by almost 2.5% at the time of writing.
Stone disclosed the news in a blog post on Medium .
"My top focus will be to guide the company culture, that energy, that feeling," Stone wrote in his post. "I’m not replacing anyone at Twitter. Somebody mentioned I'm just filling the 'Biz shaped hole' I left.
"You might even say the job description includes being Biz Stone."
Stone will retain his role at Pinterest as an adviser to chief product officer Evan Sharp, a Pinterest representative told Business Insider.
Stone departed Twitter in June 2011, a move that left the company without any of its original founders, which also included Evan Williams and Jack Dorsey, on board. His exit followed a tumultuous period of infighting among the trio and Dorsey's ouster as CEO.
Fast forward to 2017: Dorsey has been back in Twitter's CEO seat for two years. Stone recently sold the human-powered search engine Jelly, his latest startup, to Pinterest for an undisclosed sum . And now, with Stone having mended fences with Dorsey, he wrote that he's ready to return to the company he cofounded.
Stone rejoins Twitter at a critical moment for the company. While its service has found itself at the center of global politics , its new-user growth has stalled, leaving Wall Street lukewarm on its stock. Still, a recent earnings report painted a rosy picture for the future of the company , even as it moves toward live video to bolster its growth.
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Biz Stone, one of the co-founders of Twitter Inc, is rejoining his company full-time after a 6-year hiatus. Stone stepped back from Twitter in 2011. Since then he’s worked on several projects, most recently the Q&A app Jelly, which he sold to Pinterest earlier this year. According to Stone, he was personally invited back to Twitter by Jack Dorsey. As for what Stone will be doing, he’s rather vague: My top focus will be to guide the company culture, that energy, that feeling. This is where Jack, and Twitter’s inestimable CMO, Leslie Berland, feel I can have the most powerful impact…
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