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The Next Web
96 d ago
Nintendo is reportedly doubling Switch production all the way up to 16 million for 2017

Good news if you are having trouble locating a Nintendo Switch at a reasonable price (which is basically every gamer who didn’t pre-order): Nintendo is planning on doubling production of the console for the year, according to report by the Wall Street Journal. The report suggests Nintendo is ramping up production from an initial 8 million, all the way up to 16 million. That means the Switch will almost certainly out-sell the Wii U, which only sold about 13.5 million units over the course of four years. Meanwhile, the immensely successful original Wii sold 17 million units in the first…
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Venture Beat
96 d ago
Nintendo stock price surges as company doubles Switch production
Nintendo Switch sold faster in its first two days than the company’s last red-hot hit, the Wii , and while that is not necessarily an indicator for long-term success, the publisher is treating it that way.
The price of Nintendo shares on the Tokyo Stock Exchange jumped 425 yen, or 1.69 percent, to 25,580 yen on Friday from its Thursday close of 24,860 yen. While the Switch had a strong launch, investors are now reacting to the news that Nintendo plans to manufacture 16 million Switch systems in the fiscal year beginning April 1, which is double its previous forecast. The company confirmed that it will have at least 2 million Switch systems in the global retail channel before the end of its current fiscal year on March 31. If Nintendo ends up selling in all of those consoles, it will mean that the Switch really is on a similar trajectory to the Wii. Despite Nintendo’s confidence, that is still a big “if.”
This latest share-price jump finally puts the company’s value back above where it was before the January 13 Switch media presentation, which led to a slide in value as investors corrected their assessment of Nintendo’s worth built into the stock before getting all of the details on the console. Nintendo’s stock price saw similar spikes when it launched the popular Fire Emblem: Heroes mobile game February 2 and then when it debuted the Nintendo Switch on March 3. Each of those price surges came after market corrections, which suggests that Fire Emblem: Heroes and the Switch are continuing to meet and then exceed market expectations.
“Nintendo has seen strong demand for the Switch at launch with record-breaking sales for the company in both the U.S. and Europe,” Niko Partners analyst Daniel Ahmad told GamesBeat. “This has given Nintendo the confidence to increase production of Switch for the upcoming fiscal year. If Nintendo is able to produce and sell the amount claimed then this would be a complete turnaround from the Wii and would position the Switch as a serious competitor to PS4 and put annual sales of the console on a similar trajectory to the Wii.”
The Switch is entering a market — at least in the United States — that Sony and Microsoft have saturated with their consoles since 2013. Sales numbers of the PlayStation 4 and Xbox One have fallen even as prices for that hardware continue to drop. The hardcore-gaming market was hungry for those systems and wasted no time jumping onboard, but casual gamers are potentially still feeling priced out or ignoring the latest systems altogether in favor of gaming on smartphones.
With the Switch and critically lauded launch game The Legend of Zelda: Breath of the Wild ( read our review ), Nintendo is hitting the same hardcore audience that has already purchased more than 53 million PS4s worldwide and around half of that for Xbox One. Only Nintendo is hitting that audience with a system that is different enough that consumers are potentially deciding it is worth purchasing alongside their PS4s and Xbox Ones. That is different than the disastrous Wii U, its most recent console. Wii U sales barely surpassed 13 million globally since 2012, which suggests that many Nintendo could never make the case on why consumers should spend the money on that platform.
“The record breaking launch [of the Switch], the strong attach rate of Zelda, and the forecasted increase in production is exactly what investors have been looking to hear,” said Ahmad. “It suggests that Nintendo is seeing strong demand for Switch, not just from Wii U owners, and that it is confident in the software lineup for the rest of the year.”
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GameSpot
97 d ago
GS News Update: Nintendo Switch Production Reportedly Doubled
More Switch units on the way.
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Ars Technica
97 d ago
Report: Nintendo plans to double Switch production for coming year
Enlarge / Nintendo plans to produce a lot more of these little things in the next year than it did previously.
It looks like Nintendo is doing what it can to prevent the current retail shortage of Nintendo Switch hardware from persisting into the future. The Wall Street Journal reports this morning that "people briefed on [Nintendo's] plans" say the company is doubling its expected Switch production from 8 million units to 16 million units for the fiscal year running from April through March of 2018.
To put that number in some context, Nintendo only sold 13.5 million Wii U units in that console's entire four-year run on the market . The original Wii, meanwhile, shipped roughly 17 million units in its first full calendar year on the shelves (following a holiday-season launch), amid massive long-term retail shortages and on the way to selling over 100 million units over its lifespan . The PS4 sold just over 14 million consoles worldwide in 2014, after selling about 4 million units during its 2013 holiday launch.
The news follows reports of strong initial interest in the Switch worldwide following its March 3 debut, with one report estimating 1.5 million units sold in the system's first week. Nintendo previously said it planned to ship 2 million units by the end of March, though some industry watchers expect that number may now be lower than reality.
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TechCrunch
97 d ago
Nintendo could double production of the Switch
 If you launch a new console with a massively successful game like Zelda: Breath of the Wild, it’s not that hard to sell your console. This is exactly what is happening with the Nintendo Switch as Nintendo is ramping up production for the next 12 months. Nintendo already said that the company was planning to sell 2 million consoles for the month of March. According to SuperData, the… Read More
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Entrepreneur
97 d ago
Nintendo Switch Production Expected to Double
Very strong sales point to 16 million new Switch consoles being manufactured by March 2018.
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CNBC
97 d ago
Nintendo to double production of its new Switch console, says report
Nintendo to double the production of its Switch console due to high demand
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The Wall Street Journal
97 d ago
Nintendo to Double Production of Switch Console
Nintendo plans to manufacture 16 million or more of its Switch consoles in the year starting April 1, up from an initial plan for eight million, owing to strong demand since its March 3 launch.
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Polygon
97 d ago
Report: Nintendo doubling Switch production to meet demand
Hopefully you’ll be able to buy one soon
Continue reading…
gaming
GameSpot
97 d ago
Nintendo Switch Production Doubled In Bid To Meet Demand, Says Report
Nintendo is reacting to the demand for Switch consoles by doubling the amount of units produced, according to a new report.
The Japanese company planned to manufacture 8 million consoles before the end of March 2018, states the Wall Street Journal (via GamesIndustry ), citing "people briefed on the plans." That number has now been "at least" doubled to 16 million.
Though official Switch sales figures are yet to be revealed, Nintendo has stated that the hybrid device is the fastest-selling Nintendo console ever in the Americas, Europe, and Australia . One report said earlier this week that around 1.5 million Switch units were sold in the device's first week on the market , meaning it has nearly met Nintendo's first-month expectations of 2 million sales already.
Given the higher-than-expected demand, Nintendo now believes it can sell 10 million consoles in the next year. That demand has seen the Switch, along with its flagship game The Legend of Zelda: Breath of the Wild , run out of stock at many major retailers .
In addition, the Switch Pro Controller is seemingly impossible to find right now , while Nintendo still struggles to keep up with demand for the miniature NES Classic Edition .
Nintendo will be hoping to maintain--and meet--demand for the console throughout 2017, with major releases such as Mario Kart 8 Deluxe , Arms , and Splatoon 2 on the way relatively soon.
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The Verge
97 d ago
Nintendo doubles Switch production plans after strong demand: WSJ
Nintendo plans to produce at least 16 million Switch consoles in the financial year starting this April, reports The Wall Street Journal , which claims this represents a doubling of the company’s initial plans on the back of strong demand. The only official indication of Switch sales to date is that Nintendo planned to ship 2 million units this month following its launch on March 3rd, though a WSJ source claims the true number may be 2.5 million or more.
If the 16 million figure is true, that would put the new console, which is a tablet-style device that is also designed to be used on a TV, well on course to outsell its predecessor, the disappointing Wii U. That system has only managed to sell around 13.5 million units since its launch in...
Continue reading…
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IGN
97 d ago
Nintendo Plans To Double Switch Production
Nintendo is doubling down on the Switch, according to sources speaking to The Wall Street Journal . On account of strong demand the company reportedly now plans to manufacture at least 16 million consoles over the fiscal year starting April 1 – twice its initial plan.
The Switch went on sale around the world on March 3 and saw record-breaking sales across several territories . Across the Americas, Europe, and Australia Nintendo confirmed the Switch had sold more in its launch weekend than any other Nintendo hardware in history.
Continue reading…
gaming
Polygon
97 d ago
Nintendo Switch’s launch lineup is secretly great
Compare it to Nintendo’s previous launches, and it’s booming
Continue reading…
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Business Insider
98 d ago
The $300 Nintendo Switch has been great for my relationship
I've owned the Nintendo Switch for only two weeks, but I'm already smitten. This is easily my favorite piece of new tech in 2017 and my favorite Nintendo console ever.
It's not perfect by any means, but this unusual piece of hardware has already changed the way I live, and it has brought me closer to my fiancée, who before the Switch's arrival was never into modern video-game consoles. What's more, this little system has tremendous potential to do even more in the future.
Here's what I mean:
On Friday, March 3, I picked up my Nintendo Switch from Best Buy — with a copy of "Legend of Zelda: Breath of the Wild," of course — before heading home from work. Reuters/Toru Hanai
I preordered the Switch the night it was announced — I'm a longtime Nintendo fan, and having followed rumors for years about Nintendo's mysterious "NX" console, I believed Nintendo would correct many of the mistakes it made with the underwhelming Wii U, a game console I bought and, sadly, returned a year later.

When I got home with the Switch on that first night, I couldn't wait to set up the console. My fiancée was less excited at first — she doesn’t play video games nearly as much as I do, and she hadn’t heard much about the Switch — but that changed as soon as we turned on the console. Dave Smith/Business Insider
The ability to create a customizable avatar changed my fiancée's mind on the Switch almost immediately.

Everything about the Switch experience is user-friendly. My fiancée loved being able to create two separate accounts — she customized hers to her liking, with an avatar and background color — so we could each play certain games at our own pace. Dave Smith/Business Insider
In all honesty, she wanted the two of us to create a single profile on the Switch, but since I wanted to have my own "Zelda" adventure, she was nice enough to accommodate my selfish desires.

See the rest of the story at Business Insider
gaming
GameSpot
98 d ago
Nintendo Switch Console Exclusives Confirmed For 2017
If you're looking to play a new Super Mario, Fire Emblem, or Xenoblade game, then 2017 might just be the year to pick up a Nintendo Switch.

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